He, 17 years old says, “Hey, I just marked 6 tee shirts to buy on this new site.” She, mom says, “Are you kidding me, I bought two shirts for you on Threadless last year.”

Web 2.0 meets fashion meets social marketing meets designer community meets personal expression. That’s the elevator pitch for Threadless. Their words:

“Threadless was created to give designers and artists an opportunity to unleash a little creativity and display it to the masses. Anyone can visit the site, download our templates and submit a design. Then, the designs are voted on. The winning designers receive $1,000 in cash and prizes, huge amounts of notoriety and their design printed and sold on a tee.”

With tee shirts as ultimate fashion statement (just watch one episode of Entourage), it is easy to see that a mass clearing house for tees has to work. So much more interesting plus a business model. Hey VC’s, please, no more MySpace rip-offs.